We use browser storage (technically localStorage, not traditional cookies, but covered by the same rules) to run the site and, with your permission, to understand how it's used. Here's exactly what we store and why.
Strictly necessary — always on
These make the site work. There's no option to disable them, since doing so would break basic functionality like your cart.
| Name | Purpose |
|---|---|
tifl_cart | Remembers what's in your shopping cart as you browse between pages. |
tifl_session | Keeps you signed in to your account. |
tifl_measurements | Carries measurements you've saved from the Measurements page into a booking, so you don't re-type them. |
tifl_consent | Remembers your cookie preference choice, so we don't ask you every visit. |
Analytics —
Only set if you click "Accept all" on the cookie banner. These help us understand which pages and campaigns are working, so we can improve the site. You can withdraw consent anytime using the button above.
| Name | Purpose |
|---|---|
| RudderStack identifiers | An anonymous ID used to understand browsing patterns and, if you place an order or make a booking, connect that browsing history to the transaction. |
tifl_first_touch / tifl_last_touch | Records which campaign or link first brought you to the site (e.g. a Google or Meta ad), so we know which marketing is actually working. Only sent to our analytics provider if you've accepted analytics cookies. |
Third-party cookies
If you use the WhatsApp button to message us, or click through to YouTube/Instagram/Facebook from our Live Sale page, those platforms may set their own cookies once you're on their site — governed by their own policies, not ours.
How to control cookies
Use the "Manage my cookie preferences" button above at any time to change your choice. You can also clear cookies/site data through your browser's own settings, which will reset all preferences including this one.
Questions? Email studio@tifllittlewear.com. See also our Privacy Policy.